Tessa Rolfe
Director of Operations

Bio
As Director of Operations at Creativate, Tessa Rolfe brings over a decade of experience leading high-performing teams and building systems that drive sustainable growth. With a strong foundation in agency leadership and a deep understanding of full-funnel marketing, she helps the Creativate team operate with clarity, efficiency, and impact.
Tessa leads operations across client delivery, team enablement, and process optimization. Her style is both strategic and hands-on—she builds thoughtful workflows, clears roadblocks, and fosters a culture rooted in ownership, collaboration, and forward momentum.
Prior to joining Creativate, Tessa served as SVP of Operations at a national agency and worked independently as a fractional COO. Throughout her career, her focus has remained consistent: empowering creative teams to thrive by designing systems that support their best work.
Tessa lives in Asheville, North Carolina, where she enjoys exploring the outdoors with her husband, Harrison, their daughter, Henley, and their cat, Binx.