ABOUT
Creativate focuses on B2B marketing, from strategy to tactics and execution. Creativate was born out of the basic principle that good marketing helps connect your brand with the right customers, cultivate your community, and ultimately grow your business.
We're excited to bring the best practices we've learned at large companies, managing six and seven figure budgets, to small and medium B2B businesses.
If you're looking for fundamental marketing techniques and finding a partner for your business, you've come to the right place.
We work alongside you, empowering you to own your marketing processes and programs. Our goal is to help you build the structure, turn over the keys to you, and remain a trusted resource that’s there when you need support.
About Us

Michelle (Miller) Jones
President
Michelle (Miller) Jones is the President of creativate and oversees the marketing strategy and execution. A multi-passionate entrepreneur, she loves discussing marketing excellence, and the incredible impact it can have on business growth. She loves supporting start-ups, small, and medium sized businesses.
She's overseen marketing strategies for companies large and small, directing and implementing high level direction as well as tactical campaigns. She's launched products ranging from architectural building products to precast concrete, roofing and industrial pumps. Michelle is focused on creating sustainable marketing practices and processes, and truly believes that effective marketing takes cross-departmental buy-in and support.
Michelle has been recognized for her exceptional work and is the recipient of several awards including the President’s Award at a prior company & the Outstanding Service Award by the Single Ply Roofing Industry association.
She holds her MBA from Case Western Reserve University and is HubSpot Inbound Certified. She loves to travel internationally and explore new places. She lives in Wooster, OH with her husband, Andy and loves all things food, from cooking to eating.
Oh, hello! Checking out the progress of a commercial roofing installation.
Single Ply Roofing Industry (SPRI) association Outstanding Member of the Year
Tennessee Titans practice facility
Oh, hello! Checking out the progress of a commercial roofing installation.
Jodie Gipson
Marketing Specialist
Jodie Gipson was born and raised in west side of Cleveland. She went to Ohio University for Retail Merchandising while also spending a few months in Shanghai. Prior to Creativate, she had been in retail management for 3+ years, and spent her time in sales within the IT and Healthcare field. In addition to Jodie joining our team, she spends her free time doing part-time work in retail buying/marketing for a local boutique. She is very excited join the team and see what she can bring to Creativate!
OUR VALUES
Flexibility
Your business changes quickly, and so should your marketing. Our team takes a proactive approach to your marketing so you're on the offense instead of defense. We monitor trends and platform updates to ensure your strategy aligns with best practices and your goals.
Consistency
There's nothing worse than a giant marketing push that dies. We'll work together to create a sustainable marketing solution that best utilizes your resources.
Partnership
We think of ourselves as an extension of your team. Besides regular check-ins, we're available at any time for brainstorming, team meetings, and company updates. We're not just order-takers; we strive to develop the kind of relationship where we can have candid and productive discussions. Your success is our success.
Community
When you're a client, you're a part of the creativate community. And your clients are a part of your community. Building community is one of the most powerful weapons you hold in your business. Customer obsession drives our thinking and decision making.

